공급업체 뉴스
US – Soboba Casino Resort selects OPTX’s casino data platform
By 필 -17 년 2021 월 XNUMX 일
Soboba Casino Resort in San Jacinto, California, has selected the full-suite of OPTX solutions for marketing, player development, slots, and artificial intelligence.
“When we looked at the tools available in the market in the areas of slots, player development, marketing, and artificial intelligence, OPTX was the clear winner against all other solutions in the industry,” said Steven Nino, Chief Information Officer at Soboba Casino Resort. “OPTX is the only platform designed to bring all the data from our land-based and online systems into a single operational solution. OPTX will guide and manage our player development team, help optimize our slot floor and execute automated multi-channel campaigns to drive increased visitation and profit. The OPTX platform is going to transform the way our team works – giving them more time to focus on overall strategy and the guest experience.”
“We are excited to announce Soboba as our newest partner as we continue to grow our footprint in California and tribal properties across the country,” said Brooke Fiumara, co-CEO of OPTX. “OPTX remains committed to providing the most comprehensive solution available in the gaming industry.”
OPTX는 슬롯, 마케팅 및 캠페인, 플레이어 개발 및 인공 지능에 초점을 맞춘 엔드투엔드 솔루션을 제공합니다. 데스크톱 및 모바일 애플리케이션을 통해 사용할 수 있는 OPTX에서 사용하는 데이터 인텔리전스는 카지노 운영자를 위한 실행 가능한 권장 사항을 생성하고, 실행 가능한 플레이어를 놓치지 않도록 실시간 개별화된 통찰력을 제공하며, 팀이 데이터 수집 시간을 줄이고 전략 구현에 더 많은 시간을 할애할 수 있도록 지원합니다. 손님 방문, 수익 및 수익성을 높이는 것입니다.
