스포츠 베팅
영국 – FSB, 클라우드 기반 게임화 및 충성도 플랫폼과 제휴
By 남자 이름 -29 년 2021 월 XNUMX 일
FSB has partnered with cloud-based gamification and loyalty platform, Captain Up, for its online sportsbook and casino offering.
The partnership will allow operators powered by FSB’s full tech-stack sportsbook and casino solution to maximise customer activity and drive loyalty through the use of gamification, behavioural psychology and smart social tools.
여기에는 다양한 카테고리와 채널 내에서 보상과 보너스를 일치시키는 예약되고 타겟팅된 세분화된 캠페인을 생성 및 실행하는 기능이 포함됩니다.
The latest news comes three weeks after the provider joined forces with Incentive Games to provide its operator partners with access to a range of free to play and pay to play games.
The supplier has also recently signed platform deals with operators in Europe, including German iGaming group OGaming, and has been expanding its footprint in the US market via a strategic alignment with USBookmaking.
Shaan Balani, Head of Product at FSB, explained: “It’s been a busy start to 2021 at FSB with new partners and new product integrations and we’re delighted this momentum continues on the back of our new agreement with Captain Up.
“Captain Up allows our partners to run highly targeted campaigns to different player categories to ensure the bonuses they receive are perfectly aligned with their playing preferences and patterns.
"이번 거래는 파트너가 뛰어난 플레이어 경험을 제공하는 데 필요한 기술과 도구를 확보할 수 있도록 FSB 플랫폼을 지속적으로 개선하는 방법의 또 다른 예일 뿐입니다."
Uri Admon, Chief Executive Officer at Captain Up, commented: “We aim to push the boundaries of innovation in iGaming with features such as Progressive Jackpots, Social Tournaments Avators and Smart promotions.
“Captain Up은 참여 극대화, 개인적이고 게임화된 도구 제공, 여러 데이터 포인트 분석, 관련 피드백 대응, 다양한 KPI 지원, 전 세계 시장의 동적 규제 지침 준수에 전념하고 있습니다. FSB를 통해 사업자에게 우리 제품을 제공하게 되어 기쁘게 생각합니다.”
