태그 아카이브 : 그룹 루시앙 바리에르
프랑스 - Barrière, 디지털 크리에이티브 에이전시 Nolaroads의 60% 인수
French casino and hotel group Lucien Barrière Group announced is continuing its digital transformation by taking a majority stake of 60 per cent in a company called Nolaroads, an agency specialising in digital transformation and mobile applications. It expects to have a Barrière-branded mobile gaming app by the end of next year. Created in 2012…
France – Barrière marketing campaign hits the beach
French casino group Lucien Barrière is launching an advertising campaign from the beach this summer aimed at holidaymakers who are staying near the group’s casinos. Known as Plage Roulette. the advertising concept is social and experiential, and aims to develop brand awareness and create traffic and animation in its establishments: a first in the world…
Ivory Coast – Barrière to open Ivory Coast casino next month
The French-born operator Groupe Barrière will open a casino in Abidjan in Ivory Coast on May 1, marking its first move on the country. The Ivory Coast casino will be called the Golden Elephant and will be located within the walls of Sofitel Hotel Ivoire. Alain Le Gars, General Manager of the casino at a…
프랑스 - EGT, Groupe Barrière와 함께 일련의 설치 완료
Euro Games Technology는 Groupe Barrière, JOA Group, Group Arevian, Group Viking 및 독립 카지노와 같은 가장 유명한 현지 카지노 운영업체와 제휴하면서 지난 몇 년 동안 프랑스에서의 매출을 늘렸습니다. 최근 설치 중 일부는 32개의 카지노를 소유한 Groupe Barrière의 여러 시설에서 이루어졌습니다.
라오스 – Savan Vegas에 입찰할 6개 회사
6개 회사가 관심을 표명했으며 태국 국경과 가까운 라오스 사바나케트(Savannakhet)에 위치한 본격적인 카지노 호텔인 사반 베가스 호텔 앤 엔터테인먼트 콤플렉스(Savan Vegas Hotel and Entertainment Complex) 구매에 대한 입찰이 승인되었습니다. 라오스 정부를 대신하여 일하는 독점 판매 대리점인 San Marco Capital Partners(SMC)…
프랑스 – Besancon 인수로 Joa의 부활 입증
Having reduced its debt; Joa, the third biggest casino group in France, has demonstrated it has the financial muscle to grow again with the purchase of the casino in Besancon, in Eastern France. The casino, bought for an undisclosed sum from Lucien Barrière group, lies in 62nd place in terms of France’s best performing casinos….
France – Galaxy Gaming installs Lucky Ladies with Barrière
Galaxy Gaming has installed its table game Lucky Ladies into six different Groupe Lucien Barrière French casinos, marking the first French installs for this proprietary table game. The first installation took place at the Casino Barrière du Deauville in Normandy. This luxury seaside casino is favoured by France’s most discerning clientele, and will be showcased…
